My Etsy shop is full of infinity scarves so I frequently get questions about how to wear them since they are relatively new on the fashion scene. My response is always, "You will love these scarves! They are easy - no work!"
Basically, the scarf is already tied for you, making it a comfortable and "no fuss" accessory. You just have to decide how long you want it to fall. Here are a few different ways to wear them.
Long - elongating the torso. Showing the full pattern of the scarf.
Doubled - drawing attention up toward the face, still has a slimming effect with the scarf hanging.
Doubled - evenly, again drawing attention up toward the face. This makes a great focal point with a suit coat, a winter coat or a lightweight casual jacket.
And if you have a stunning piece of jewelry that you want to showcase, gather and pin the scarf.
There isn't a wrong way to wear an infinity scarf. You decide what makes you feel great, what looks best with the style of your outfit. Just remember, you will always win with a unique accessory!